Lecture Notes: GBB Chamber of Commerce

GBBCC

I was recently invited to facilitate a discussion on “Strategies for Business Growth” for the Greater Birmingham Black Chamber of Commerce. We had a very refreshing conversation which, as usual, resulted in me learning more than what I came to teach–which is the great thing about having dialogue rather than lecture! A few topics we discussed included:

  • Understanding your personal and organizational business models and the importance of articulating and testing the assumptions underlying them.
  • Preparing for and adapting to the inevitable disruption of your business.
  • Lessons learned from disrupted companies such as Sears, K-Mart, Woolworth, and Blockbuster Video and the Railroads.
  • The importance of marketing and defending your business on social media.
  • Knowing your customer.
  • Difficulties of conducting market research in 2015.
  • How to collaborate with other smaller firms in order to build capacity to compete against larger firms.
  • Team building.
  • Developing entrepreneurial talent.
  • Dealing with corporate supplier diversity officers.
  • Challenges associated with generational differences in work ethics.

Although none of us wanted the conversation to end, unfortunately we couldn’t talk all night. Instead, I was extended an open invitation to return—which I most certainly will accept.

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